In style cashback market OnBuy is rolling out in eight new markets. This brings the entire of the corporate’s footprint to 21 European nations. The enlargement follows sturdy efficiency, with a rise of 152 p.c in quarterly gross sales final 12 months.
OnBuy relies in the UK, and was based in 2016. It runs a web-based market platform, however not like different platsforms, OnBuy is just not a vendor. It hosts the platform for on-line retailers. And prospects get immediately redeemable cashback on each buy. Initially of final 12 months, the corporate already reported 30 p.c day-on-day development in key European markets. It had additionally already introduced enlargement plans in continental Europe.
Launch in 8 European nations
Now, the net market has introduced additional enlargement. It’s rolling out in Sweden, Norway, Denmark, Poland, Hungary, Romania, the Czech Republic and Switzerland. On-line retailers can register to affix the platform and attain greater than 35 million European customers.
Development in current markets
OnBuy was already energetic in 12 European nations. In keeping with the corporate, these markets noticed 152 p.c quarterly gross sales development. The typical month-to-month web site visits elevated with 300 p.c within the second half of 2025. The eight new markets already noticed a 374 p.c quarterly uplift within the beta part, says OnBuy.
“Throughout Europe, retailers are in search of new methods of doing issues. They’re uninterested in marketplaces that compete with them, squeeze margins or transfer goalposts. OnBuy is proving {that a} completely different method works, which is clearly mirrored within the development we’ve got skilled”, mentioned Cas Paton, CEO and founding father of OnBuy.
‘Retailers are uninterested in marketplaces that compete with them, squeeze margins or transfer goalposts’
‘Nearer to pan-European market’
“We’re the one market that offers buyer actual money rewards on each buy. It boosts repeat purchases, grows lifetime worth and offers sellers a aggressive edge from day one, which is one thing retailers merely don’t get wherever else.”
“This new part of our enlargement brings us nearer to a really pan-European market constructed on equity, transparency and development. For retailers, this can be a likelihood to get forward and established whereas we alter the ecommerce panorama.”
